aroline Palmer

Media Director

With more than 15 years in the business, Caroline has placed millions of dollars in advertising. She is knowledgeable in all forms of media - traditional print, broadcast and outdoor, as well as the powerful emerging marketing vehicles - online advertising, social media, blogs and user generated content. Caroline works closely with both the account team and the creative department to make the most out of any project. She is a stickler for perfection and if your ad doesn't look, sound, load or roll just right, she's on it. Both the media and clients admire her fair, but firm, negotiating prowess. Caroline came to LP&G from New York, where she served as interactive and traditional media buyer. She has a bachelor's degree in commercial photography from Hunter College. She joined LP&G in 2005.

& did you know… Caroline saw Elvis Presley in concert when she was 6 years old.